Athletic and leisure clothes that can measure your health and are sustainable at the same time? It sounds futuristic, but it’s right here. BY-WIRE designed Closed Loop Smart Athleisure Fashion; or in other words: Clothes that you can wear both at work and at the gym AND they measure your heartbeat, respiration and stress level. On top of that, the garments are recyclable.
BY-WIRE is founded by one of the top tech fashion designers of The Netherlands, Marina Toeters.
Learn more.
Director, Copywriter: Sanne Kortooms
DOP: Jeroen Simons
Editor: Feike Santbergen
Project: |
Fashion Tech Teaser |
Role: |
Director, Copywriter |
Year: |
2018 |
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