Smart Athleisure Fashion Teaser


Athletic and leisure clothes that can measure your health and are sustainable at the same time? It sounds futuristic, but it’s right here. BY-WIRE designed Closed Loop Smart Athleisure Fashion; or in other words: Clothes that you can wear both at work and at the gym AND they measure your heartbeat, respiration and stress level. On top of that, the garments are recyclable.

BY-WIRE is founded by one of the top tech fashion designers of The Netherlands, Marina Toeters.

Learn more.

Director, Copywriter: Sanne Kortooms
DOP: Jeroen Simons
Editor: Feike Santbergen

Project:
Fashion Tech Teaser
Role:
Director, Copywriter
Year:
2018
Sanne Kortooms | Director | Writer | Filmmaker